The Six Easiest Ways To Start Any Sales Message

Great Leads: The Six Easiest Ways to Start Any Sales Message

by Michael Masterson

4.7 out of 5

Language	:	English
File size	:	7492 KB
Text-to-Speech	:	Enabled
Screen Reader	:	Supported
Enhanced typesetting	:	Enabled
X-Ray	:	Enabled
Word Wise	:	Enabled
Print length	:	211 pages
Lending	:	Enabled

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A sales message is your first chance to make an impression on a potential customer. It's like a first date - you want to make a good impression and leave them wanting more.

But how do you start a sales message? What are the best ways to grab someone's attention and make them want to read more?

Here are the six easiest ways to start any sales message:

1. Ask a question

People love to talk about themselves. So start your sales message by asking them a question about their business, their goals, or their challenges.

For example, you could say:

• "What are your biggest challenges in growing your business?"
• "What are your goals for the next year?"
• "What are your biggest pain points when it comes to marketing your business?"

By asking a question, you're showing the potential customer that you're interested in their needs. You're also giving them a chance to share their thoughts and feelings, which can help you build rapport and trust.

2. Offer a solution

If you know the potential customer's pain points, you can start your sales message by offering a solution.

For example, you could say:

• "I know that you're struggling to grow your business. I can help you with that."
• "I understand that you're frustrated with your current marketing strategy. I can help you fix that."
• "I've developed a solution that can help you overcome your biggest challenges."

By offering a solution, you're showing the potential customer that you understand their needs and that you have the expertise to help them.

3. Tell a story

People love stories. So start your sales message by telling a story about how your product or service helped someone else.

For example, you could say:

• "I recently worked with a business that was struggling to grow. I helped them develop a new marketing strategy, and they saw a 20% increase in sales within six months."
• "I helped a small business owner launch a new product. Within a year, the product was generating over $1 million in revenue."
• "I've helped hundreds of businesses achieve their goals. I can help you achieve yours, too."

By telling a story, you're making your sales message more personal and relatable. You're also showing the potential customer that your product or service can help them achieve their goals.

4. Use a statistic

Statistics can be a powerful way to grab attention and make your sales message more credible.

For example, you could say:

• "80% of businesses that use social media marketing see an increase in sales."
• "Companies that invest in content marketing generate 3x more leads than those that don't."
• "90% of consumers say that online reviews influence their purchasing decisions."

By using a statistic, you're showing the potential customer that your product or service is backed by research and data.

5. Offer a freebie

Everyone loves free stuff. So start your sales message by offering a freebie, such as a free consultation, a free trial, or a free whitepaper.

For example, you could say:

• "I'm offering a free consultation to help you develop a marketing strategy for your business."
• "I'm giving away a free trial of my software so you can see how it can help you grow your business."
• "I've written a free whitepaper on the latest trends in digital marketing."

By offering a freebie, you're giving the potential customer a chance to try your product or service before they buy it. This can help you build trust and reduce the risk for the potential customer.

6. Use a call to action

Every sales message should end with a call to action. This is where you tell the potential customer what you want them to do next, such as schedule a consultation, sign up for a free trial, or download a whitepaper.

For example, you could say:

• "Schedule a consultation today to learn more about how I can help you grow your business."
• "Sign up for a free trial of my software today and see how it can help you grow your business."
• "Download my free whitepaper on the latest trends in digital marketing today."

By using a call to action, you're making it easy for the potential customer to take the next step and learn more about your product or service.

Now that you know the six easiest ways to start a sales message, you can start writing sales messages that get results. Just remember to keep your messages personal, relevant, and actionable.

Great Leads: The Six Easiest Ways to Start Any Sales Message

by Michael Masterson

4.7 out of 5

Language	:	English
File size	:	7492 KB
Text-to-Speech	:	Enabled
Screen Reader	:	Supported
Enhanced typesetting	:	Enabled
X-Ray	:	Enabled
Word Wise	:	Enabled
Print length	:	211 pages
Lending	:	Enabled

FREE